APCER + IQNET MARK:
      The most used in Portugal
In 2002, the Portuguese Certification Association (APCER) - the market leader entity in Portugal in system certification - carried out its usual client survey with the purpose of evaluating the satisfaction level concerning the services offered by APCER.

The obtained results were very positive and indicated a very high index of satisfied clients not only with APCER services, but also with the competitive benefits offered by certification.

Through this survey it is possible to conclude that IQNet is an entity with enough recognition and with a huge divulgation in Portugal, as it is used and preferred by the majority of the clients certified by the market leader entity.

APCER gives its clients the choice of one of the following graphic sets in order to promote their certification:
  • APCER + IQNet;
  • APCER + IPQ (Portuguese Accreditation Body);
  • APCER;
  • APCER + ENAC (Spanish Accreditation Body).
The survey showed that from the sets mentioned above the majority of our clients, that is 90% of APCER's clients, prefer the one composed of APCER + IQNet symbols, illustrated bellow.



Furthermore, 94,7% of APCER's clients think that the mark with most international recognition is also the graphic set "APCER + IQNet".

Isabel Martins
Marketing, APCER - Portugal